Meta Ads

Facebook & Instagram ads built for purchases, not likes

Catalogue, shopping, video and lead-form campaigns on Meta — structured, tested and reported against purchases, leads and ROAS.

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16.40
Average ROAS across 19 campaigns
937
Purchases
₹321
Cost per purchase

The numbers, from a real account

Six accounts across Meta and Google, bought against four different objectives — purchases, app installs, leads and WhatsApp conversations. Every account is reported on its own line, because a blended agency average hides the only decision that matters.

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16.40×
Average ROAS on Meta
9.61×
Conversion value over cost on Google
36,320
App installs at ₹5.05 each
24,415
WhatsApp conversations at ₹4.57

What are Meta Ads?

Meta Ads are paid campaigns across Facebook and Instagram. Because they reach people before they search, they're the fastest way to create demand — but they punish loose structure and vague creative harder than any other channel.

We run Meta as a system: clean campaign architecture, catalogue and pixel setup done properly, a weekly creative testing loop, and audiences layered from broad to lookalike to retargeting. Every rupee traces back to a purchase or a lead.

Meta Ads Manager campaign view showing 937 website purchases and a 16.40 average purchase ROAS across 19 campaigns.
Where the ₹16.40-per-₹1 figure comes from — every campaign, with its own sales and cost.
Meta Ads Manager ad set view showing adds to cart, checkouts initiated and purchases across 11 shopping ad sets.
One level deeper: 372 added to cart, 304 began checkout, 80 bought.

Why Meta Ads work

  • Demand creation at scale Reach buyers who aren't searching yet, at a cost per result search can't match.
  • Creative is the lever Weekly video and static testing is where the compounding gains live.
  • Catalogue-driven selling Product feeds turn your whole range into an always-on, self-optimising campaign.
  • Ruthless measurement Purchase ROAS and cost per result per campaign — no reach-and-impressions theatre.
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Campaign types we run

  • Catalogue & product sales Advantage+ and catalogue campaigns that sell your full range.
  • Shopping campaigns Add-to-cart and checkout-optimised campaigns for online stores.
  • Lead generation Instant-form and click-to-website campaigns built for qualified leads.
  • Video & UGC creative Short-form creative produced and tested on a weekly cadence.
  • Retargeting Custom audiences that recover carts, viewers and past buyers.
  • Lookalike audiences Modelled audiences built from your best customer data.
Our clients

Trusted by brands nationwide

  • Nandivan Organic
  • Diamora Jewelers
  • Jani Farsan
  • Kratos Life Style Club
  • ActiveYork Organic
  • Markwell Tradelinks
  • PR Creation Pvt Ltd
  • The Marina Bay
  • Kesari Exports
  • Signova
  • Laxmi Steel
  • Vijya Laxmi Hospital
  • Raw Earth
  • Chemisphere
  • Old Money

+10 more brands

How we work

From strategy to growth, step by step

One connected process for building, marketing and improving your digital presence.

  1. 01

    DiscoverUnderstand Your Business

    We learn about your business, audience, goals, current marketing and biggest growth opportunities.

  2. 02

    StrategiseBuild the Growth Plan

    We define the right mix of website, advertising, SEO, lead generation and automation based on what your business needs.

  3. 03

    ExecuteBuild & Launch

    We design, develop, launch and manage the campaigns, websites and systems needed to move your growth forward.

  4. 04

    OptimiseMeasure & Improve

    We track performance, learn from the data and continuously improve campaigns, websites, SEO and automation.

Reviews we can't edit.

FAQ

Meta Ads — questions, answered

What is your speciality in Meta Ads?

B2B lead generation is our strongest specialisation — campaigns built to generate relevant business enquiries rather than simply maximising clicks or impressions. We also run e-commerce and D2C campaigns where the business model and objectives are a good fit.

What's the minimum budget?

We recommend a starting budget based on your product price and market, and we're upfront if a budget is too small to gather usable data.

Do you handle the product catalogue?

Yes. Clean feed and catalogue setup is the foundation of profitable shopping campaigns, so it's part of the build.

How often does creative change?

Weekly. Creative fatigue is the main reason a good Meta campaign stops working, so testing runs continuously rather than in bursts.

Ready to get started with Meta Ads?

Tell us where you are and we'll come back with a plan and a realistic timeline — not a sales call.

  • 90+ businesses served
  • Based in Surat, working India-wide
  • Founder-led strategy
  • Reporting per campaign, never blended

Prefer to talk? Book a call instead.